Theft Leaves Us Shaken, Drinks Unstirred

October 23rd, 2008

Tagged: Trade shows

I always knew the Mont Blanc booth was popular at trade shows, but I never expected this.  I arrived this morning to set up for the final day of SIAL and discovered that, overnight, someone had stolen the blender we use to make our frozen drinks!

It is the first time in 15 years that something has been stolen stolen from our exhibit. I filed a police report, and the insurance director told me of three other reports of thefts during the five-day show. I’m one of the lucky ones; another exhibitor just down the aisle is using two of the same blenders in his booth.  Neither one was touched.

It’s a good thing that this is the last day of the show since many visitors were interested in our frozen drink mixes. Yesterday, we even set up an appointment for the director of a large Italian coffee company to come to our stand to try a frozen cappuccino. When he gets here, all I can do is serve him a mocha.

I hope he’s not disappointed.  I know that I am.

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    diary of a chocolatier
Chocolatier Michael Szyliowicz is an innovator who crafts quality syrups in his Denver lab. Michael's adventurous spirit takes him around the globe in search of trends and best practices. He shares his musings, observations and experiences.

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